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Labour Relations 202 – Mysteries of the CTA: Marketing & Promotions

December 7, 2017 @ 1:00 pm - 2:00 pm EST


Contract Conversations – LR202 – Mysteries of the CTA: Marketing & Promotions
OR Fun with Articles 42:00 – 47:00

With Ron Haney, PACT Labour Relations Specialist, and Kristen Dion (Director of Finance and Administration, Theatre Calgary), PACT’s Labour Relations Committee Chairperson.

Can we use production photos in online adverts? What permissions are necessary when publishing a book? And why isn’t there a Facebook clause in the CTA?

Deciphering how marketing, publicity, and promotion work within the Canadian Theatre Agreement can feel like an uphill struggle – But it doesn’t have to be that way! Join members of PACT’s CTA Marketing and Promotions Working Group to discuss best practice, how the CTA currently supports marketing and promotion in theatre, and where we go from here. This is an excellent opportunity to ask questions about how the current agreement informs marketing practice, to let the Marketing and Promotions Working Group know what can be changed in the next round of negotiations to support your theatre’s efforts, and to think forward to how Canadian theatres will be marketing in 2020 and beyond.

This call is part of PACT’s Contract Conversations series

Welcome to the third year of conference calls that merge professional development Hot Topic conference calls with labour relations topics. Aside from the face-to-face “super happy fun time” at PACTCON or calling in to speak to Ron or the negotiating teams about your contract agreement needs, PACT members don’t always have the opportunity to chat to other PACT members about their labour relation questions or concerns.

Contract Conversations will focus on specific labour relation or contract agreement questions or hot topics. Special guests with seasoned experience will join the call to help facilitate expert opinion and inform participants on best practice. Topic selection will be driven by need as well as informed by member requests.  If you have a specific topic that you think would be great to share with your fellow members, or would like to request a specific topic, please e-mail Boomer at or Ron at


December 7, 2017
1:00 pm - 2:00 pm
Event Category:


PACT Conference Line
Any City, Any Province Canada


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